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Profitability review · one-off

Six areas. One report. Everything that leaks, on the table.

The E-commerce Profitability Audit examines where your store makes money and where it loses it, across six areas that are rarely looked at together. It ends in a report with actions — not observations.

Book a 30' intro call See what we examine

What we examine

The six areas

Profit is rarely lost in one place. It is lost a little in each of these — which is why it shows up in no report.

01

UI/UX Audit

Where you lose the visitor between the product and the checkout. Friction points that cut conversions, mapped to specific steps of the buying journey.

02

Ads Audit

What actually performs, measured on profitability rather than ROAS. Account structure, budget allocation, products that pull cost without returning it.

03

Business Audit

Your operating model, pricing and e-commerce processes. Where the day-to-day costs more than it appears to.

04

Compliance Audit

Legal compliance, before someone else finds the gap. Terms, right of withdrawal, cookies, consumer disclosures.

05

Skroutz Audit

Your presence on Greece's #1 marketplace, from the team certified first. Campaigns, deals, price optimizer, FBS.

06

Payment & Delivery Audit

Payment methods and logistics: cost, speed, cash on delivery, returns. Three of the largest hidden costs in an online store live here.

What you get at the end

Findings by area

What we found in each of the six areas, with evidence rather than impressions.

Prioritisation

What comes first, what comes next, what can wait. Without this, an audit is just a list of complaints.

Actions, not observations

Every finding comes with the specific move that fixes it.

Yours, whatever you decide

The report stays with you. You can execute it yourself, with your team, or with us.

The process

How it works

Once we have access to the data, the report is in your hands in around 15 days.

1
30' intro call

You tell us where you are stuck and what you have already tried.

2
Calls with your team

Without this, the audit becomes guesswork. We speak to whoever owns each piece.

3
Research

Data, competitors, market. This is where the work you do not see happens.

4
Report & walkthrough

We hand it over and go through it with you, line by line.

Proof

What "actions, not observations" means

+45.7%
Fitone
YoY revenue in 3 months · +41% AOV · 86% of revenue from Skroutz promotional tools
See the Fitone case study →
+33.84%
NewCult
revenue in 3 months, after a strategy restructure — with no budget increase
See the NewCult case study →

Afterwards

The report is yours

You can execute it yourself or with your team. If you want us to run it together, the Growth Partner Program starts exactly where the audit ends — with the same findings and the same prioritisation.

Growth Partner Program →

Frequently asked questions

What is an e-commerce profitability audit?

It is a structured review of an online store's profitability across six areas: UI/UX, advertising, business model, legal compliance, Skroutz, and payments with delivery. It is done once, through calls with your team and research, and ends in a report with prioritised actions.

What does the report include?

Findings by area with evidence, prioritisation of the moves, and for each finding the specific action that fixes it. It is not a list of best practices and it is not generated automatically by a tool.

Which online stores is it for?

Stores that already sell and want to understand where profit is leaking. We work with stores of every size.

Do I need to give you access to my data?

Yes, read-only access to the essentials: analytics, advertising accounts, the store platform and cost figures. Without real data, the audit has no meaning.

How long does it take?

There is no fixed duration — it depends on how quickly we get access to the data and on the scope of the store. In practice, around 15 days.

What happens after the audit?

You decide. You can execute the plan yourself or with your team. If you want us to run it together, the Growth Partner Program starts exactly where the audit ends.